by David | Mar 13, 2026 | Content Strategy, Hospitality Digital Marketing, SEO
If you run a bed and breakfast, boutique inn, small resort, or any independent hospitality business, your website is your most important marketing tool. Chances are it’s missing one of its most powerful assets. In today’s search landscape, where travelers...
by David | Mar 2, 2026 | Content Strategy, SEO
The way travelers find places to stay has changed dramatically. If you’re a boutique inn or small business owner, the window to get ahead of these changes is open right now, but it won’t stay open forever. This post covers four essential strategies every...
by David | Feb 26, 2026 | Blogging, Content Strategy, SEO
Google rolled out a feature that could be a genuine game-changer for small businesses and most people haven’t even heard of it yet. It’s called Preferred Sources, and it lets everyday users tell Google which websites they actually want to see more of. When...
by David | Feb 23, 2026 | Blogging, Content Strategy, SEO
If you’ve been browsing hospitality blogs lately and noticed a row of colorful buttons at the bottom of posts you’re not alone in wondering what they’re for. Often labeled ChatGPT, Claude, Gemini, Perplexity, and/or Grok, these “Save to...
by David | Feb 6, 2026 | Blogging, Content Strategy, SEO
In today’s visually-driven digital landscape, bed and breakfasts and boutique inns face unique challenges in capturing the attention of potential guests browsing countless accommodation options online. While traditional text-based content has its place,...
by David | Jun 27, 2025 | Content Strategy, Website Design
Great photos can make any inn look appealing to new guests. The best way to get great photos for your inn website is to use clear, bright pictures that show real rooms and inviting spaces. One of the easiest ways to get high-quality photos without breaking the bank is...
