We’ve been sharing marketing tips with innkeepers for more than 20 years and this has to be one of my favorite marketing tips. That’s because you get 3 things done at once when you start with a blog. What brought this to my attention was the comment we received last...
In the last few weeks, we’ve heard of some innkeeper websites getting hacked and wanted to share a few tips on prevention. 1) Never use ADMIN or ADMINISTRATOR as username or password on WordPress 2) Always have captcha on your login on WordPress 3) Install a...
Travel is Becoming a Bigger Priority and many are making it their top priority. At the same time, many long-time innkeepers are upping their game to step into the “boutique Inn” category. Here’s what that looks like for a website. The Lake House...
Here’s Why You Need More Reviews Displaying reviews on your website pages can increase conversion rates by 270% 85% of consumers think reviews older than 3 months aren’t relevant according to Search Engine Journal. Consumers want businesses to have 40...
If your website is not in line with the quality of your competitors, you’re losing sales to them. Is their SEO better? Maintaining an edge in search shouldn’t be your only goal, but if you’re not near the top of the search results, you probably need to adjust your...
