Travel is Becoming a Bigger Priority and many are making it their top priority. At the same time, many long-time innkeepers are upping their game to step into the “boutique Inn” category. Here’s what that looks like for a website. The Lake House...
Here’s Why You Need More Reviews Displaying reviews on your website pages can increase conversion rates by 270% 85% of consumers think reviews older than 3 months aren’t relevant according to Search Engine Journal. Consumers want businesses to have 40...
If your website is not in line with the quality of your competitors, you’re losing sales to them. Is their SEO better? Maintaining an edge in search shouldn’t be your only goal, but if you’re not near the top of the search results, you probably need to adjust your...
How long should your blog entry be? At minimum, blog posts should have 300+ words but 1,000 words is considered a bench mark for Google, some are now saying 2,000 words – just be sure to put in a lot of sub headings, bullet points, and photos to break...
Google Search Console Alerts (such as the one above) – are a new service from Google. It alerts you to things that need to be checked on your website to ensure your inn is ranking well. This is a great gift from Google. Instead of hiding their secret...
Studies show most website visitors will only be able to read 28% of your text. So you have to make the most of every section. But don’t minimize the amount of content on your pages – if you do they’ll only read 28% of pared down text. Instead do this:...